A Serial Entrepreneur

The Importance of GTM in Your Business

Bootstrap your startup: A step-by-step guide

If you’re like most business owners, you focus almost exclusively on product development and neglect marketing and selling. But without effective marketing and sales, your business will quickly go out of money. That’s why it’s so important to use the Right-to-market strategy – or GTM for short – in your business. What is GTM? The […]